IIT-Madras, December 14 & 15, 2019

Why Attend?

What to Expect from Conference

NPD Body of Knowledge

NPD Body of Knowledge

Speakers topics are fully aligned with NPD BoK developed by PDMA, USA.
NPD Best Practices

NPD Best Practices

You will carry back 50+ ready to implement NPD best practices to your organisation.
Case Studies

Case Studies

Sessions filled with learning from NPD successes in different domains will reinforce your understanding.


You will know, meet and exchange ideas with NPD practitioners from across India.

Conference Highlights

Learn Global Best Practices from 15+ Experts

Boot Camp on NPDP Body of Knowledge

Network and Interact with NPD Practitioners

Participation Certificate from IIT-Madras & PDMA-India

Get a Roadmap to Become NPDP Certified

NPD Case Studies and Quiz

IIT Madras and Fhyzics Jointly Present

PDMA-INDIA NPD Conference 2019

Indian Institute of Technology (IIT), Madras and Fhyzics Business Consultants are jointly conducting the PDMA-India NPD Conference on December 14th, 2019 at IIT Madras. The theme of this year's New Product Development Conference is 'Human Centred Design'

Benchmark Your NPD Practices

Outstanding Corporate Innovator Awards

PDMA-India Outstanding Corporate Innovator (OCI) award is to recognise the best organisations in product and innovation in the Indian geography. Going through the OCI award process will help your organisation to introspect and benchmark your standing in NPD maturity.

Showcase Your NPD & Business Acumen

Product Innovation Competition

To promote and inculcate the NPD Thinking among the graduating students, PDMA-India is launching this Product Innovation competition. This 3-stage rigorous selection process will help the students not only to fine tune their skills in Product Innovation development, but also to conceptualize products and services that efficiently and effectively meets the customer need or problem. Click here to download the A4 Poster for your college notice board.

Revolutionizing the NPD World

Visionary Speakers

Dr. Aruna Shekar
Dr. Aruna ShekarVP-Asia Pacific, PDMA, USAClick here
Mr. Mohan Kumar Subramani
Mr. Mohan Kumar SubramaniHead of Rapid Prototyping, WiproClick here
Mr. Ravi Govindarajan
Mr. Ravi GovindarajanMD, Teems IndiaClick here
Mr. Sathya Narayanan Kumar
Mr. Sathya Narayanan KumarPrincipal SA, Tech. MahindraClick here
Mr. Vinayak Abhyankar
Mr. Vinayak AbhyankarSenior Consultant in TCSClick here
Mr. Ashok Bharadwaj
Mr. Ashok BharadwajSr. Vice President - JSW SteelClick here
Dr. N.Padmavathy
Dr. N.PadmavathyProf. Jeppiaar Eng. CollegeClick here
Mr. Razack
Mr. RazackManaging Director of SelathaarClick here
Mr. Shashank Jain
Mr. Shashank JainBusiness Analyst, Kimberly-ClarkClick here
Mr. Mohan Raja
Mr. Mohan RajaFilm DirectorClick here
Mr. Madhu Sundararajan
Mr. Madhu SundararajanDelivery Lead BAClick here
Dr. K.Rajeshwari
Dr. K.RajeshwariAssociate Professor, GLIMClick here
Dr. Saravana Kumar
Dr. Saravana KumarAssociate Professor, IIT MadrasClick here
Mr. Sumant Sood
Mr. Sumant SoodHead–Innovation, TitanClick here
Mr. Teja Vepakomma
Mr. Teja VepakommaSenior Product Manager, ADOBEClick here
M/s. Meenakshi Narayanan
M/s. Meenakshi NarayananHead - R&D, CavinKare Pvt. Ltd.Click here
Mr. Ram Jawahar
Mr. Ram JawaharPatents & Designs, Govt. of IndiaClick here
Mr. Saravana Kumaran
Mr. Saravana KumaranI.R.S. (R)Click here
Mr. Venkadesh Narayanan
Mr. Venkadesh NarayananPresident, PDMA-IndiaClick here
Mr. Ajay Lamba
Mr. Ajay LambaHead of Pro. Management, FestoClick here

NPD Practioners From Across India

Participating Companies

Amara Raja Group
Amrita University
Amtex Software Solutions Pvt. Ltd.
Asara Equipment
Ashok Leyland
Bell Printers Pvt. Ltd.
Britannia Industries
Crust & Crumb
Danfoss Industries Pvt. Ltd.
Dover Corporation
Ernst & Young Pvt. Ltd.
Godrej Group
Great Lakes Institute of Management
Hanon automotive systems India Pvt. Ltd.
HCL Technologies
Herman Miller Furniture India
Hexagon Nutrition
IIT Madras
Indian Institute of Management, Trichy
Intellectual Property India
Jeppiaar Engineering College
LT Foods
Manna Foods
Massey University, New Zealand
Mahendra Engineering College
Ministry of External Affairs, Govt of India.
Murugappa Group
OBO Bettermann India Pvt. Ltd.
Polyhose India Pvt. Ltd.
QUAD42 Media Pvt. Ltd.
R. STAHL Pvt. Ltd.
Rajiv Gandhi Institute of Petroleum Technology
Ramco System
Redington (India) Limited
Renault Nissan Technology
Royal Dutch Shell
Saveetha University
Scantech Laser Pvt. Ltd.
Sharadha Terry Products Limited
SSN College of Engineering
Tata Consultancy Services
Tata Motors Limited
Tech Mahindra
Teems India Towerlines Pvt. Ltd.
Titan Company
Twintech Academy
Vajra Group of Company
Vels University
V-Guard Industries Ltd
VIVID Infotech Software Solutions
Weatherford International
Wendt India
Wipro Technologies

Platinum Sponsor

About Fhyzics

Fhyzics Business Consultants Private Limited is a leader in New Product Development, Supply Chain Management, Business Analysis and Business Consulting. Fhyzics is a Registered Education Provider of Product Development and Management Association (PDMA), USA offers both classroom and online training programs to attain New Product Development (NPD) Certification. To support NPD skill development initiatives of corporates, Fhyzics has designed and developed 50+ one-day Executive Development Programs (EDPs).

Fhyzics is also an International Channel Partner of APICS, USA; Registered Education Provider of IREB, Germany and Endorsed Education Provider of IIBA, Canada. Fhyzics represents the above organisations in Indian geography and offers CSCP, CPIM, CLTD, CPRE, ECBA, CCBA and CBAP certification trainings. Fhyzics’ other notable services include Business Plan, Standard Operating Procedure and Movie Analysis.

Become A New Product Development Professional (NPDP)


New Product Development Professional (NPDP) certification offered by PDMA, USA is considered as a gold standard within the NPD Community. By going through the certification process, one can master the 7-Modules of NPDP Body of Knowledge published by PDMA, USA. The seven modules are Strategy; Portfolio Management; New Products Process; Culture, Organisation and Teams; Tools & Metrics; Market Research and Life-Cycle Management. Click here to access the NPDP Body of Knowledge.

Conference Theme: Human Centred Design

Conference Agenda

  1. Conference - 14 Dec
  2. NPDP Boot Camp - 15 Dec
  3. NPDP Training
09:00 - 09:30
09:35 - 09:50

Inaugural Address

Prof. Srikanth Vedantam
HOD - Department of Engineering Design,
Indian Institute of Technology Madras
09:50 - 10:00

Welcome Address

Mr. Venkadesh Narayanan, NPDP / President, PDMA-India
Principal Consultant, Fhyzics Business Consultants Pvt. Ltd.
Registered Education Provider of PDMA, USA
10:00 - 10:20

My Experience with New Product Development

Mr. Ravi Govindarajan
Managing Director,
Teems India Towerlines Private Limited
10:20 - 10:40

Teaching Product Design: bringing industry to class room

Dr. Saravana Kumar
Associate Professor,
Indian Institute of Technology Madras
10:40 - 11:00

Build for Change - Product Development Strategy

Mr. Sathya Narayanan Kumar
Principal Solution Architect,
Tech. Mahindra
11:00 - 11:20

NPD in an Entrepreneurial Company

Dr. K.Rajeshwari, Associate Professor,
Great Lakes Institute of Management, XLRI
Chennai Business School
11:20 - 11:40

Coffee/Tea Break

11:40 - 12:00

Product Development and Innovation in Steel

Mr. Ashok Bharadwaj
Senior Vice President - New Business Development & Marketing,
JSW Steel, Mumbai
12:00 - 12:20

Establishing NPD Culture in Your Organisation

Dr. Meenakshi Narayanan
Vice President & Head of R&D,
CavinKare Pvt. Ltd.
12:20 - 12:40
12:40 - 01:00

Rise of Artificial Intellegence (AI) in Financial Institutions

Mr. Madhu Sundararajan
Delivery Lead Business Analysis,
Artificial Intelligence (AI) and Emerging Technologies,
National Australia Bank, Melbourne, Australia
01:00 - 01:20

Pacing the NPD team

Mr. Mohan Kumar Subramani
Engineering Manager,
Rapid Prototyping - Wipro
01:20 - 02:15


02:15 - 02:35

Quiz on New Product Development and Innovation

Mr. Vikram Sivaraman
Assistant Vice-President,
Fhyzics Business Consultants Pvt. Ltd.
02:35 - 02:55

Idea Generation Techniques and Methods

Mr. Sumant Sood,
Head–Innovation, Titan
02:55 - 03:15

About NPDP Certification Overview

Mr. Venkadesh Narayanan, NPDP / President, PDMA-India
Principal Consultant, Fhyzics Business Consultants Pvt. Ltd.
Registered Education Provider of PDMA, USA
03:15 - 03:35

Financial Dimensions in New Product Development

Mr. Saravanakumaran
I.R.S. (R)
03:35 - 03:55

Coffee/Tea Break

03:55 - 04:15

Trademarks, Copyrights and Patents

Mr. Ram Jawahar
Assistant Controller of Patents & Designs,
Government of India
04:15 - 04:35

The Low Cost NPD Strategy

Mr. Razack
Managing Director,
Selathaar Groups
04:35 - 04:55

New Product Development - Approach and Techniques

Mr. Shashank Jain
Business Analyst, Kimberly-Clark
04:55 - 05:15

Competencies for Successful NPD Professionals

Dr. N.Padmavathy
Professor, Jeppiaar Engineering College
05:30 - 05:35

Vote of Thanks

Mr. Vikram Sivaraman
Assistant Vice-President,
Fhyzics Business Consultants Pvt. Ltd.
05:35 - 05:40
9:00 - 09:15

NPD Body of Knowledge, NPDP Certification, Preparation Materials, Examination and Recertification

Venkadesh Narayanan, NPDP / President, PDMA-India
Principal Consultant, Fhyzics Business Consultants Pvt. Ltd.
Registered Education Provider of PDMA, USA
9:15 - 10:15

NPD Strategy

Venkadesh Narayanan, NPDP / President, PDMA-India
10:15 - 10:45

New Products Process

Vikram Sivaraman / Vice President (Training), PDMA-India
10:45 - 11:15

Market Research

Vikram Sivaraman / Vice President (Training), PDMA-India
11:15 - 11:30
11:30 - 12:00

Tools and Metrics

Vikram Sivaraman / Vice President (Training), PDMA-India
12:00 - 12:20

Culture, Organization and Teams

Vikram Sivaraman / Vice President (Training), PDMA-India
12:20 - 12:30

Life Cycle Management

Vikram Sivaraman / Vice President (Training), PDMA-India
12:30 - 12:45

Portfolio Management

Vikram Sivaraman / Vice President (Training), PDMA-India

NPDP Certification Training

Venkadesh Narayanan / President, PDMA-India,
Vikram Sivaraman / Vice-President, PDMA-India,
Fhyzics Business Consultants Pvt. Ltd.
Registered Education Provider of PDMA, USA.

February 08, 09 & 10, 2019

NPDP Certification Training

Venkadesh Narayanan / President, PDMA-India,
Vikram Sivaraman / Vice-President, PDMA-India,
Fhyzics Business Consultants Pvt. Ltd.
Registered Education Provider of PDMA, USA.

February 22, 23 & 24, 2019

NPDP Certification Training

Venkadesh Narayanan / President, PDMA-India,
Vikram Sivaraman / Vice-President, PDMA-India,
Fhyzics Business Consultants Pvt. Ltd.
Registered Education Provider of PDMA, USA.

January & February 31, 01 & 02, 2019

Join India Supply Chain Network

India Supply Chain Network (ISCN) was founded by Institute for Integrated Supply Chain Management (IISCM), an Authorized Channel Partner (ACP) of APICS, USA. IISCM offers Supply Chain Consulting, CSCP, CPIM and CLTD Certifications and Executive Development Programs. The focus of ISCN Group is to share and learn supply chain best practices, opportunities, trends, certifications, conferences and events. We will be focusing on end-to-end supply chain, network planning, inventory management, warehousing, demand and supply planning, transportation, logistics, distribution, reverse logistics etc.

As part of the members of the group, you will be notified of upcoming webinars, events and conferences. Also you will be notified of recent articles and podcasts from IISCM.

Join India Supply Chain Network

Supporting PDMA-India NPD Conference 2019

Event Sponsors

Platinum Sponsors

Gold Sponsors

Client 1
Client 1
Client 1

Silver Sponsors

Client 1
NPD Conference
₹2800 /Person
  • This rate is valid till Dec 10
  • 1 Day Pass - Dec 14
  • Delegate Kit
  • Regular Fee of 3999.
Conference & Boot Camp
₹5799 /Person
  • This rate is valid till Dec 10
  • 2 Day Pass - Dec 14 & 15
  • Delegate Kit + Training
  • Regular Fee of 8999.

Need to Convince the Boss?

Group discounts are available for delegates of five and above.If you are interested, contact us at support@fhyzics.net for more information.

A Guidebook for Training and Certification

Product Development and Management Body of Knowledge

Commence your NPDP preparation and become certified. Product Development and Management Body of Knowledge, Compiled by Mr. Allan M. Anderson, PhD, NPDP is a must to read text to attain the NPDP Certification.

Where to find us

Venue & Info

Venue Details

Indian Institute of Technology Madras is one among the foremost institutes of national importance for its contribution in technological innovations and NPD.


Indian Institute of Technology [IIT] - Madras Campus, IC&SR Hall, Chennai
Click here

Email Address:


Phone Number:

+91 900-304-9000 | +91 900-305-9000 | +91 900-306-9000

Join the Global Community of NPD Professionals

Become a Member of PDMA

Avail the special membership pricing offered by PDMA, USA exclusively for the Indian geography. Available only for limited time!


The conference venue is centrally located and can be easily reached through air, road and rail. Please click here for more details.


Plenty of options to stay nearby the conference venue ranging from budget to luxury hotels.  Please click here for more details.


Lots of places to see in and around Chennai. Two day stay will help you to cover the key spots.  Please click here for more details.

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